This week's inspiration video: Chelsea!

  • "My hair feels so clean for days after using the Essential Cleanse. It's fantastic on its own, and even better with an infusion. Love it!"
    - Amy Laing, Edmonton, Canada
  • "I have lots of bad hair days. This schampoo has changed that. I’m forever happy that you made these products, thanks!"
    - Katarina, Örebro, Sweden
  • "It begins! ♡ This line is 20 years ahead of it’s time!"
    - Christina Johnson, Kansas, USA
  • "It's gorgeous through and through. I love the ease in formulating to each head of hair."
    - Trina Fuentes, Georgia, USA
  • "I don't think my hair has ever felt this clean!"
    - Kajsa, Malmo, Sweden

Why modular hair care?

Your hair changes daily, sometimes weekly, and definitely seasonally. It's affected by treatments and damaged by the elements. No two days are the same - no two heads are the same.

Our products are designed to be combined and blended by you, so that you can easily create exactly the effect you want, every day.

HOW TO USE